How to be Creative (even if you’re not the creative type)?

How can we become a successful creative?

Good news is that it’s not just for creative geniuses, but being creative is a skill that can be learnt by us all.

In this interview I’m joined by Jonah Lehrer, writer for Wired magazine, The New Yorker and author of many books including recently released: Imagine: How Creativity Works - and he shares with us how we can become more creative.

Before you email me/laugh OR email me while laughing – yes I’m aware that you can only see half my head in this interview, unfortunately the tripid slipped a little just before I pressed record. The GOOD NEWS is that you can still make out everything  Jonah says and it’s just TOO GOOD not to share with you just because half my head is missing – Enjoy!  

In this interview you will learn:

  • What is the no.1 most important trait scientists have found to predict success? (hint: it’s not what you think)
  • How to be Creative
  • How choosing easy buy playing hard is so important
  • Why failing fast is so important
  • Why you should never brainstorm and why you should criticise!

 Check it out:

Checkout Jonah’s Book: Imagine: How Creativity Works

Check out Jonah’s Website

Jonah in Wired:

Jonah in the The New Yorker:

Jonah on Charlie Rose (note how Charlie has his whole head in the shots – I must try that sometime :)

 Your Turn: What did you take away from this video? Share it in the comments below

About Howard

Howard is a Startup Marketer, Blogger & founder of 3 startups. Currently working with a London based Social Gaming startup.

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